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The 2017 Nissan Titan Nets Big Profits In Seattle
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(Posted on Oct 26, 2017 at 12:32AM by Lee Byard)

First glances can deceive. With the reveal of Nissanâ€™s third-quarter margins, critics and consumers may share a sense of disbelief - comparing the sales of the 2017 Titan with its competitors (the Ford F-Series, the Toyota Tundra, and the Dodge Ram). The numbers seem strangely underwhelming, lacking in both volume and profits; and disappointment fills the Seattle streets.

Allow us to provide some much-needed relief.

According to Auto News, the 2017 Titan has earned 35,549 total units for the year. While this number does indeed pale in comparison to other brands (particularly the Ford F-150, which has delivered 658,636 total units), it also proves the growing interest in Nissanâ€™s fledgling pick-up. Overall sales have increased a staggering 224 percent - securing the largest year-to-year victory of any major marque.

What does this mean for the Titan? Nissan is already seeking to further expand its success - with Auto News reporting that the company will soon send its V8 powerhouse across the globe, conquering markets in China, Russia, and Australia. Itâ€™s creating direct international competition for Ford and Toyota; and itâ€™s developing a strong presence on the sales charts, providing drivers with access to 390 HP, 394 lb.-ft of torque, and a towing capacity of 9,740-pounds.

We anticipate that the Titan will prove unstoppable in the years to come - cultivating fans in North America and beyond.

Want to see why the 2017 Titan delivered such high sales? Visit our dealership today to take this pick-up for a downtown ride.