Consumers love their social networks.

As of 2013 there are 554,750,000 active users on Twitter, 500,000,000 members on Facebook and 70,000,000 accounts on Pinterest. This creates a constant surge of posts, photos and videos - making social media an undeniable powerhouse of information.

It’s also a necessity for every BC business.

According to TMP Direct Marketing, a data analysis company, 69% of consumers are more likely to use a local company if that company has a social network profile. This translates into many potential sales and reviews, both of which are essential in today’s fast-paced market. Mastering Facebook, Twitter and other sites is necessary for the survival - and success - of any business.

This is why all marketing firms in Vancouver, including One Big Broadcast, are now turning to social networks. Implementing a Vancouver SEO strategy requires tweets, pins and Google plus icons. 

Contact One Big Broadcast to learn more about SEO in Vancouver BC. We will show you how to utilize networks and gain followers.

Consumers crave information. They demand a company’s history, inventory and testimonials - and they demand it with the click of a mouse. 

Online local searches have become common, with 54% of users relying on computers instead of phone directories. Customers are seeking out shops and services directly and, because of this, a complete search presence is needed.

BC businesses must utilize SEO and sites must be fully optimized. This includes more than social networking, however. Instead every page must have relevant - and search engine friendly - information. Consider this:

66% of users want company photos.
78% of users want details about promotions and local events.
63% of users want access to consumer reviews.

These elements are vital, shaping a web site’s engine ranking and building a brand. A complete local search strategy delivers comprehensive data, and it increases a company’s overall visibility. 

One Big Broadcast will show every BC business how to achieve this. Contact us today for Vancouver SEO tactics, and learn how to web design for a Vancouver audience.

Google is the king of all content. Its algorithms and page rank tactics determine the success - or failure - of any BC business. Its ads generate the highest views, and its social media reach seems infinite.

It’s also the home page of choice for Vancouver consumers.

A recent study by Advice Interactive, a digital statistics firm, proved that Google is the most popular home page. A search engine is what readers are most interested in when they first turn on their computers.

BC businesses must understand this.

The importance of Google can’t be denied. It has become embedded within the public consciousness. All SEO Vancouver techniques should be tailored to this engine, therefore, to take advantage of the 3 billion searches it generates every day. This is the home page for the majority of Internet users. Why shouldn’t local vendors utilize this for stronger sales and steady traffic?

One Big Broadcast will show them how.

Contact us today to learn more about Google mastery.

Smartphones were once the devices of legend. They were costly, elusive things - used only by corporate kings and queens, rarely glimpsed by the masses. They were the Holy Grails of interfacing.

Times have (fortunately) changed.

Smartphones are no longer dedicated to business. Instead they belong to the public. Consumers across the globe spend their days chatting, tweeting, posting and pinning: all from the convenience of their phones. Connectivity has never been easier.

It’s also never been more popular. By 2015 Bloomberg Marketing estimates that worldwide smartphone use will reach 2 billion. This is an incredible number - and it’s one that SEO tactics in Vancouver BC must keep pace with.

BC businesses wishing to use SEO must understand the smartphone market. Consumers rely on their phones for online searches and shopping. Having web sites that are tailored for this format is essential. Recognize the value of digital design and create content that adapts to Androids, iPhones and other options.

One Big Broadcast will show you how. Contact us today to learn about Vancouver SEO and mobile marketing. Make an investment for the near future.

Search Engine Optimization is a common phrase. It’s not, however, a common practice among BC businesses.

According to a recent Constant Contact study, only 11% of local businesses will take advantage of social media managers, making their next hire a SEO firm. The majority instead believe themselves capable of optimizing web sites on their own or instead dismiss the value of integration and organic content altogether.

This statistic must change.

BC vendors must now take advantage of localized SEO techniques. Hiring online marketing firms in Vancouver proves essential in dominating search engines and social media sites. Without them businesses flounder - unable to generate the necessary traffic, profits or interest.

Transform 11% into 100%. Contact One Big Broadcast today.

Utilizing digital marketing in Vancouver should be the first - and foremost - choice of all BC businesses. Too often, however, do those same businesses refuse to take advantage of even the most basic SEO practices.

According to a recent study by SMB DigitalScape, a data and analysis firm: 

• 74.7 percent of web sites lack an email link on their home page for consumers to contact their business.

• 65.7 percent of web sites lack a form-fill option to enable consumers to request information.

• 93.3 percent of web sites are not mobile compatible and will not render successfully on mobile devices or smartphones.

These numbers are shocking - if only because they're entirely avoidable. Using SEO techniques in Vancouver BC is essential for today’s online-driven market. Providing locally relevant information (like city-centric emails, request forms and community apps) provides strong search rankings and targeted demographics. There's no reason not to do it and every reason to do it.

Contact the top Vancouver SEO firm - One Big Broadcast - to learn more.

The power of digital marketing in Vancouver can’t be denied - and yet many BC businesses refuse to transform their sites. Optimization is a forgotten process. SEO is never attempted. Vendors don’t rely on automation and, therefore, they receive no benefits from it.

This is a mistake - and it’s a costly one.

According to a study conducted by the Direct Marketing Association, every $1.00 spent on Internet marketing earns a $40.00 return. This includes Vancouver SEO practices like organic content, social integration, image galleries and more. 

This number is staggering - which is why local BC businesses must rely on marketing firms in Vancouver to saturate the web with their services and products. 

Contact One Big Broadcast to learn more about digital marketing and its potential profits.

Digital marketing in Vancouver is no longer limited to computers. It’s instead shaped by smartphones - and BC businesses should scramble to optimize their sites for the mobile world.

The reason for the rush? A recent study by the Google Mobile Movement revealed that 88 percent of consumers who searched for local businesses on their phones followed up their searches with a call or in-house visit within 24 hours.

That’s an undeniable number - and it’s one that dominates the future of Vancouver SEO.

The top marketing firms in Vancouver (like One Big Broadcast) recognize the correlation between smartphones and sales. Every BC business must now do the same, formatting their sites for a new digital market.

Contact One Big Broadcast to learn more.

Yahoo! is no longer the king of search engines. It’s been usurped by Google and many social media companies in Vancouver now dismiss it. 

One Big Broadcast does not.

Instead we recognize the importance in Yahoo! - if only for its local search potential.

Any successful SEO Vancouver strategy must incorporate the Yahoo! Local directory. This comprehensive listing of shops and services ranks among the most popular options worldwide, drawing millions of unique searches each month. Its straightforward formatting and data-rich profiles makes it a user favorite.

Digital marketing in Vancouver must take advantage of this. Yahoo! Local integrates every vendor into a vast network of photos and phone numbers. It allows users to discover BC businesses with ease - and it ranks fourth among overall directories.

Utilize Yahoo! Local. Contact One Big Broadcast to learn how.

Google Plus Local was not an instant success. As a network it was often challenged by social media titans Facebook, Twitter and Pinterest - unable to generate the same activity, unable to gain the proper traction. It seemed destined to be the search engine’s first true failure.

Time has been kind to Google Plus Local, however, and it has finally begun to receive the same recognition as its counterparts - inspiring over 300 million users to actively post, share and chat each month. 

It’s also become a beacon of SEO Vancouver strategies.

Digital marketing in Vancouver is no simple feat. It’s shaped by consistent posting, optimized materials and an understanding of search tactics. It also requires a use of Google Plus Local. This massive network offers many advantages to BC businesses, allowing them to build their brands through reviews, photos and profiles. It reaches a wide audience, with countless Canadian users seeking out shops, restaurants and vendors.

All social media companies in Vancouver - including One Big Broadcast - see the potential of Google Plus Local. It’s why search strategies now incorporate the web site. No BC company should be without a Plus profile. It serves as instant access to the public and the Internet itself.

Contact One Big Broadcast to learn more about Google Plus Local and how to incorporate it into your social plan.